An exclusive peer network for the top CMOs in B2B companies.
CMO Council is a vetted, NDA-protected community where VPs of Marketing and CMOs at B2B companies share real challenges, real numbers, and real advice with peers who get it.
Not consultants. Not agencies. Not fractional leaders. CMO Council is exclusively for in-house marketing leaders at B2B companies doing $50M+ in revenue.
You're a VP of Marketing or CMO with full ownership of the marketing function. Your company does $50M+ in annual revenue. You're making real decisions about budget, team, and strategy every week and you don't have enough peers to pressure-test those decisions with.
We keep the room focused on people in the same seat. That means we don't accept consultants, agency owners, fractional CMOs, or vendors. We also don't accept competitors of existing members. Every applicant goes through a 30-minute vetting call before acceptance. It's how we keep the conversations candid and the trust high.
NDA-protected space for candid conversations about budget, strategy, hiring, tools, and the real challenges of leading marketing.
Monthly 60-minute video calls with 5-6 matched peers. Go around the room, air out what's on your mind, and get real help from people in the same seat.
Need an intro to a specific member? Looking for a CMO who's scaled through $500M? Want help finding a demand gen hire? Our team makes targeted connections for you.
Members get invited to speak on the Exit Five podcast (25,000 downloads/month) and present in webinars reaching our 45,000-subscriber newsletter audience.
Annual retreat in Arizona (March), CMO programming in Vermont (September), plus local dinners in cities like Austin, NYC, San Francisco, and more.
Live calls on focused topics: org chart design, budget negotiation, board presentation prep, AI strategy. Small enough that you can actually unmute and ask questions.
Every member signs an NDA. No competitors allowed. No vendors pitching. The result: people share real budget numbers, real org charts, real struggles. The kind of conversations you can't have anywhere else.
Apply for MembershipPost a question and you'll get responses from CMOs who've been there, done that. Need budget benchmarks before a board meeting? You'll get real numbers from peers. Need to gut-check a board deck? Someone will hop on a call that afternoon.
The Exit Five team actively monitors conversations and connects members. If you post about attribution challenges, we'll tag the three members who just went through the same evaluation. If you're hiring, we'll connect you to members who've built similar teams. You're never just posting into the void.
The #1 question type in our community: "Has anyone used [tool]?" Get unfiltered peer reviews on martech tools, agencies, and freelancers from people who've actually used them. No sponsored content. No affiliate links. Just honest takes from your peers.
We run weekly discussion prompts, themed threads, and targeted matchmaking. This isn't a Slack channel you forget about. It's an active, moderated community with consistent programming designed to keep conversations flowing and members engaged.
Monthly virtual meetups with 5-6 other marketing leaders. This is where you air out the biggest challenges you're facing at work and personally. Same group every month, so trust builds over time.
Every month, your group meets for 60 minutes on a video call. Members go around the room, each getting a chance to air out what’s on their mind and where they need help. Everyone contributes, everyone benefits.
Topics members have brought: scaling a team through a reorg, defending marketing budget to the board, navigating a PE acquisition, building a demand gen engine from scratch, figuring out AI strategy, delivering tough performance reviews.
You’ll walk away with specific, actionable advice from people who’ve been exactly where you are. And because it’s the same group every month, the conversations get deeper over time.
We don't just throw people together. Every group is intentionally matched so you're surrounded by peers who actually understand your context.
Most communities are either too big, too broad, or full of people trying to sell you something. We built CMO Council to be the opposite.
No consultants. No agencies. No fractional CMOs. No vendors. Every single member is an in-house VP of Marketing or CMO at a B2B company doing $50M+ in revenue. When you ask a question, you get answers from people doing the same job you are.
Every applicant goes through a 30-minute vetting call. You declare your competitors upon joining and they're automatically blocked. Every member signs an NDA. The result: a level of candor and trust you won't find anywhere else. People share real numbers, real failures, real strategies.
CMO Council is built by Exit Five, the largest community for B2B marketers (6,000+ members, 45,000 newsletter subscribers, 25,000 podcast downloads/month). We know what B2B marketing leaders need because we've been building for them since day one.
Don't take our word for it.
Online community is the foundation. But the deepest relationships and the biggest breakthroughs happen when you're in the same room.
Apply for Membership
Every March, we bring members together for an intimate multi-day retreat in Arizona. Small group discussions, working sessions, dinners, and the kind of off-the-record conversations that only happen when you're surrounded by peers you trust.
Every September, CMO Council members get dedicated programming at Drive, our annual B2B marketing conference in Vermont. Focused sessions designed specifically for senior marketing leaders, plus access to the broader conference and community.
Smaller, informal dinners and meetups in cities where members are concentrated: Austin, NYC, San Francisco, Chicago, and more. A member hosts, we provide the budget. Show up, eat well, talk shop with other marketing leaders.
Everything you might be wondering about CMO Council.
You submit an application, then do a 30-minute call with our team. We're looking for in-house B2B marketing leaders at companies doing $50M+ in revenue who will actively contribute to the community. We turn people away regularly to keep the room right.
When you join, you declare your competitors and they're blocked from joining. If a competitor is already in the group, we'll have a conversation about it. We take the no-competitor policy seriously because it's what makes the candor possible.
That's up to you. Most members check Slack a few times a week, attend their monthly peer group call (60 minutes), and join a live call or event when it fits their schedule. Some are more active, some less. It works around your calendar, not the other way around.
We'd encourage you to apply and learn more about what we're building. The short version: we're 100% focused on in-house B2B marketing leaders. Not revenue leaders, not general executives, not a mix of functions. The conversations are specific to the challenges you face running B2B marketing. Several of our members came from other communities specifically because they wanted a more focused, more intimate room.
Every member signs an NDA when they join. It means you can share real numbers, real strategies, and real challenges without worrying about it ending up in a competitor's hands or on LinkedIn. It's the foundation of trust in the group.
Apply for CMO Council membership. We'll set up a 30-minute call to see if it's the right fit for both of us.
Apply for Membership