About Exit Five

Exit Five is a community and content platform for B2B marketers, founded by Dave Gerhardt. It includes a private community of 5,700+ B2B marketers, CMO Council for in-house CMOs and VPs of Marketing, a free twice-weekly newsletter read by 40,000+ marketers, the weekly Exit Five Podcast, live sessions, and the annual Marketing Leadership Retreat.

No one goes to school for B2B marketing. Most of what works gets learned on the job, from peers who have already tried it. Exit Five exists to make that faster: real plays, real numbers and honest advice from marketers doing the work right now, without the noise of LinkedIn.

Who Exit Five is for

  • B2B marketers at every stage who want to get better at the job and grow their careers, from first marketing role to head of marketing.
  • In-house marketing leaders: CMOs and VPs of Marketing at B2B companies doing $50M+ in revenue, who want a vetted group of peers in the same seat.

What’s inside Exit Five

The Exit Five community

A private, high-signal community where 5,700+ current and future marketing leaders ask questions, share what’s working and get feedback from peers. There are 8,000+ peer-sourced answers to real marketing challenges you can search anytime. See the community.

CMO Council

A vetted, NDA-protected community for in-house CMOs and VPs of Marketing at B2B companies doing $50M+ in revenue. Members get a private Slack, a matched monthly peer group, weekly Friday calls and in-person events. It’s exclusively for in-house leaders: no consultants, agencies, fractional leaders, vendors or competitors of existing members, and every applicant goes through a 30-minute vetting call. Learn about CMO Council or read the questions leaders ask us most.

The Exit Five Newsletter

Free, twice a week, and read by 40,000+ B2B marketers. Each issue takes about five minutes and covers what’s working right now, with real stats, examples and tools you can take straight back to your team. Every past issue is archived and free to read.

The Exit Five Podcast

Weekly conversations with operators, founders and CMOs about what actually works in B2B marketing: demand gen, brand, content, positioning and building marketing teams. 400+ episodes so far, on Spotify, Apple Podcasts, YouTube and exitfive.com.

Exit Five Live

Tactical live sessions and workshops with the marketers doing the work, on topics like ABM, AEO, paid ads and AI workflows. Join live or catch the replay.

Marketing Leadership Retreat

Two days out of the office with 150 B2B marketing executives. Application only. The next retreat is March 1–3, 2027 in Scottsdale, Arizona. See the retreat.

Who’s behind Exit Five

Exit Five was founded by Dave Gerhardt, who has spent 15+ years in B2B marketing, from PR intern to CMO, including leading marketing at Drift and Privy. Dave writes the newsletter and hosts the podcast. Every podcast episode, newsletter feature and live session comes from a marketer who has done the work and can explain how; if that’s you, apply to the Exit Five Expert Network.

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Frequently asked questions

What is Exit Five?

Exit Five is a community and content platform for B2B marketers. It includes a private community of 5,700+ B2B marketers, CMO Council for in-house marketing leaders, a free twice-weekly newsletter read by 40,000+ marketers, the weekly Exit Five Podcast, live sessions and the annual Marketing Leadership Retreat.

Who founded Exit Five?

Dave Gerhardt founded Exit Five. He has spent 15+ years in B2B marketing, from PR intern to CMO, including leading marketing at Drift and Privy, and he writes the Exit Five Newsletter and hosts the Exit Five Podcast.

Who is Exit Five for?

B2B marketers who want to get better at the job and grow their careers. The community is open to marketers at every stage. CMO Council is specifically for in-house CMOs and VPs of Marketing at B2B companies doing $50M+ in revenue.

What’s the difference between the Exit Five community and CMO Council?

The community is for B2B marketers at every level. CMO Council is a separate, vetted, NDA-protected group only for in-house CMOs and VPs of Marketing at $50M+ B2B companies, with matched peer groups, weekly calls and in-person events. It doesn’t accept consultants, agencies, fractional leaders or vendors.

Is the Exit Five Newsletter free?

Yes. It’s free, goes out twice a week, and every past issue is archived on exitfive.com/newsletter.