The Exit Five podcast is hands down the best B2B marketing show out there. Dave and his guests cut through the noise and give you tactics you can actually use on Monday morning.
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The Exit Five Podcast
Dave Gerhardt and guests help you grow your career in B2B marketing.
Weekly conversations with operators, founders, and CMOs about what actually works in B2B marketing today — demand gen, brand, content, positioning, and building marketing teams that ship.
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I've learned more about B2B marketing from this podcast than from any course I've taken. The conversations feel real, not rehearsed.
Spotify listener
Required listening for anyone in B2B marketing. Dave asks the questions you actually want answered.
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Recent Episodes
ABM That Works: 4 Marketers Show Their Best Campaigns
#411 | Dave and Dasha go live with four B2B marketers to walk through ABM campaigns that sales ran – from account selection to pipeline. Joicee Lu, Account Based Marketing Manager at Snowflake, share…
Why We’re Retiring Drive, Betting Big on IRL, and Hiring Humans in 2027 (w/Exit Five CEO Dan Murphy)
#410 | Drive was an extremely popular B2B marketing event for three years straight – it sold out in 24 hours its first year and got 800+ people to come to Vermont. And we’re retiring it anyway. In th…
Why You Should Slow Down and Market Intentionally to Make an Impact (with Ann Handley)
#409 | Ann Handley, Chief Content Officer at MarketingProfs and author of “Everybody Writes”, takes the Drive stage to make the case for slowing down in a marketing world built for speed. Using episo…
Top 5 B2B Webinar Mistakes (and How to Fix Them) with Logan Lyles, DemandShift
#408 | Dasha talks with Logan Lyles, founder of webinar-as-a-service agency DemandShift, and winner of the Exit Five Live webinar about webinars for this very play! They break down the five mistakes…
Dave Unfiltered: How to Market Like You Give a Damn, Pick a Lane, plus Breakfast Ideas (and more)
406 | In this mailbag “Ask Dave Anything” episode, he gets into your most burning B2B marketing questions, concerns and challenges. There's no playbook for B2B marketing, but you can lean on the pros…
Why the Next Era of ABM Targets the Person, Not the Account (with Casey Patterson, Snowflake)
#405 | Dasha sits down with Casey Patterson, who runs North American ABM at Snowflake, to talk about what ABM looks like as AI reshapes it – live from Drive. Casey explains why the next era of ABM mo…
AI-assisted creativity: 6 plays from real B2B teams (Exit Five Live)
#403 | We asked six B2B marketers a simple question: what’s the most creative way you’re using AI in your process right now? What tools you reach for, which prompts you run, and where you refuse to r…
Turning Events Into a Revenue Channel, plus Employee Advocacy, and Personal Brand (with Colin Kendall, CMO at SC&H)
#402 | Dasha interviews Colin Kendall, CMO at SC&H, live at Drive. They discuss how a brand that isn't a household name can build a brand and pipeline. Colin attributes the success to events – hi…
How To Take Big Brand Swings (like NASCAR, Indy 500 and SXSW) with R. Ethan Braden, CMO of Texas A&M University
#399 | Dave sits down with R. Ethan Braden, Chief Marketing and Communications Officer at Texas A&M University, to talk about big brand swings he took with NASCAR, Fast Company and SXSW to insert…
How to Get 10X More Traffic From Content You Already Have (with Ross Simmonds, Foundation Marketing)
#398 | Dasha chats with Ross Simmonds, founder of Foundation Marketing and Distribution.ai, live at Drive. They talk about why most marketing content fails: it gets created once and then left to coll…
Dave & Dasha Live from Drive: Beating Brain Rot, Burnout, and Boredom After 15 Years in B2B
#396 | Dave and Dasha recorded this episode live during Drive 2026 – our biggest event yet. Dave explains how Drive nearly moved to Boston, and why he thinks keeping it in Vermont matters. They also…
Is the MQL dead? (with Freya Ward, Headley Media)
#395 | Dasha sits down with Freya Ward, Associate Managing Director at Headley Media, to talk about why MQLs get a bad rap and what to do about it. Freya explains why the problem is usually the frami…
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