Recent Episodes
The 6 Types of Ownable Ideas (And How to Find Yours) with Katelyn Bourgoin, Founder of Unignorable
#344 | Dave sits down with Katelyn Bourgoin, founder of Unignorable, to talk about the one strategic move most B2B marketers overlook: owning an idea so tied to you that it sounds like an echo coming…
How to Make Outbound Work and Build Pipeline in 2026 (with Jen Allen-Knuth, Founder of DemandJen)
#343 | In this session from Drive 2025 titled “Building Pipeline in the Shiny Object Era”, Jen Allen-Knuth unpacks why deals stall even when your product is objectively better, how the explosion of…
How to Be the CMO Everyone Wants to Work With (with Dave Kellogg)
#342 | Recorded live at Exit Five's Marketing Leadership Retreat, this episode features Dave Kellogg sharing his framework for being the CMO everyone wants to work with. Dave draws on 12 years as a C…
B2B Ad Campaigns That Actually Worked (From Five Demand Gen Marketers)
#341 | In this Exit Five Live session, Cindy Dubon (Director of Growth Marketing, Goldcast), Kelly Arndt (Sr. Demand Gen Manager, Vector), Jeremy Chung (Founder and CEO, Ads by Jer), Tess Pfeifle (…
LinkedIn Advertising: What’s Working Now in 2026 (with Davang Shah, VP Marketing at LinkedIn)
Dave is joined by Davang Shah, VP of Marketing at LinkedIn, for a conversation about what actually works with LinkedIn ads right now. They cover why brand and performance aren't two separate strategi…
Building a Marketing Machine from Scratch (with Erin May, CMO at User Interviews)
#337 | Dave sits down with Erin May, CMO at User Interviews, who joined as the company's first marketer with a two-page website and zero recurring revenue and helped grow it to $20M+ ARR over eight y…
How Marketers Are Creating High Quality Content with AI (That’s Not Slop!)
Eoin Clancy (VP of Growth at AirOps), Connor Beaulieu (Senior SEO Manager at LegalZoom), and Adina Timar (Head of AEO at Weflow) join this live session to talk about how to create high-quality conte…
How to Build a Product Marketing Motion That Works (with Jeff Hardison)
#335 | Jeff Hardison, now VP of Product Marketing at Sanity, joined Dave when he was running product marketing at Calendly to break down what the product marketing role should actually look like insi…
How to Navigate a Rebrand with Clare Schmitt
#333 | Dave is joined by Clare Schmitt, a seasoned marketing leader and a member of our CMO community, to walk through what it actually takes to lead a rebrand at a mid-market B2B company. Clare shar…
How Domitille de Saint-Exupéry (CMO at Lemlist) Turned $1.2M into $31M in New ARR
#332 | Dave is joined by Domi de Saint-Exupery, CMO at Lemlist, a bootstrapped $40M ARR sales engagement platform, to break down exactly how she turned $1.2M in marketing spend into $31M in new ARR i…
ABM: What Ramp, Snowflake, and Hightouch are doing in 2026
#331 | Dave is joined by a group of marketing leaders from Ramp, Snowflake, and Hightouch for a discussion about ABM and their plans for 2026. Casey Patterson (Director of ABM, Snowflake), Drew Pint…
How to Build a Brand in B2B with Ryan Narod (VP of Marketing at Rippling)
#330 | Dave is joined by Ryan Narod, VP of Marketing at Rippling, to break down how Rippling has built one of the stand outbrands in B2B right now. Ryan walks through real examples of campaigns they’…