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Recent Episodes
#79: AI and Marketing (with Austin Distel, Head of Marketing Innovation at Jasper)
Dave is joined by Austin Distel, Head of Marketing Innovation at Jasper and former CMO at Proof. Austin was one of the earliest Jasper employees and we discussed the evolution of the company, lessons…
#78: The Role of Product Marketing (with Jeff Hardison, Head of Product Marketing at Calendly)
Dave is joined by Jeff Hardison, Head of Product Marketing at Calendly to discuss the role product marketing plays in a B2B organization. They cover how to structure a product marketing department,…
#77: Marketing In A Down Economy – What Can You Do To Drive Growth? (with Margaret Kelsey, Jason Widup, Shauntle Barley)
Dave is joined by Margaret Kelsey (Founder of TatCo, Marketing Advisor), Jason Widup (VP Marketing, Metadata), and Shauntle Barley (Director of Marketing, Demandwell) to talk about the state of B2B m…
#76: Pipeline Slowdown, First 90 Days as CMO, Brand vs Demand & more with Kyle Lacy (CMO, Jellyfish) and Shauntle Barley (Dir. Marketing, Demandwell)
Dave is joined by Kyle Lacy (CMO at Jellyfish) and Shauntle Barley (Director of Marketing at Demandwell) to chat about what business is like right now Q2 2023 for B2B SaaS, Kyle's new role as CMO at…
#75: Revenue Operations (RevOps) Deep Dive – Why B2B Marketing Leaders Need To Partner With RevOps To Win
This episode is an overview of the role of Revenue Operations as it relates to B2B sales & marketing today. You'll get an overall understanding of why the role of RevOps is key to scaling and gro…
#74: Dave Kellogg – Traits of a High Performing CMO
Dave Kellogg is a former CEO and CMO with operational experience across companies from $0 to $1B+. He served as GM/SVP of Service Cloud for Salesforce, CEO of MarkLogic, and SVP of Marketing at SAP /…
#73: Recorded Future CMO Tom Wentworth – Growing Past $250M ARR in Cybersecurity, Hiring Journalists, No Agencies, & Why You Need Middle Management To Scale
Tom Wentworth is CMO at Recorded Future, a $250m+ revenue high growth cyber security company. Prior to Recorded Future Tom was CMO at Rapid Miner and CMO at Acquia. We talk about:- Running marketing…
#72: Mental Health & Finding Meaning at Work – with Kara Hardin (CEO, The Practice Lab)
Kara Hardin is a mental health educator and clinician who works at the intersection of mental health and performance as CEO of The Practice Lab. She specializes in the complicated ways that mental he…
#71: B2B Content Strategy (with Lashay Lewis)
Lashay Lewis helps B2B SaaS companies create profit driven content strategies. We talk about why a B2B content strategy should be built from the bottom of the funnel up, why she interviews sales team…
#70: Allison Whalen – This CEO Crushes It On LinkedIn & Is Building Her Founder Brand To Grow Revenue
Allison Whalen is co-founder and CEO of Parentaly, a company combines career coaching and content to help expecting parents before, during and after their parental leave. She's a former MBA who worke…
#69: Reporting To The CEO – 5 Things Marketers Should Know
Dave shares five lessons from the wisdom of Exit Five community members about their lessons from reporting to the CEO for the first-time.Send guest pitches and ideas to hello@exitfive.comExit Five on…
#68: Bobby Pinero – CEO of Equals & Intercom’s Former Head of Finance & Analytics
Bobby Pinero is co-founder and CEO of Equals and previously led the finance organization at Intercom as the company scaled from $1M ARR to $150M+, and from 20 employees to 600+ employees. We talk abo…