Recent Episodes
I Answered 15 Questions About Work and Life from the Exit Five Team
#298 Q&A | OK I asked my team for some questions; a bit of a mailbag type of episode. So I sat down solo for this one and answered 15 questions from the Exit Five team about work, life, marketing, an…
From Growth Marketer to CMO: How Kelly Cheng Leads Marketing at Goldcast
#297 Leadership | I sat down with Kelly Cheng, CMO at Goldcast, to talk about her path from growth marketer to marketing leader, how she’s built and scaled Goldcast’s marketing org, the shift from PL…
Behind the Scenes of Drive 2025 with Anna Vermillion and Allison Saxon
#294 Event Strategy | First time podcast guest alert! I invited and from the Exit Five team on for a conversation post Drive 2025 – to talk about lessons learned and behind the scenes from our annu…
Beyond Copy: How To Use AI to Build GTM Systems That Scale
#290 AI Workflows | In this episode, Dave is joined by Dan Guenet, GTM Engineer at Compound Growth Marketing, and Eoin Clancy, Head of Growth at AirOps. Both guests are at the forefront of building A…
Events, AI, and The Future of B2B Buying with Sydney Sloan, CMO at G2
#289 Strategy | Dave is joined by Sydney Sloan, Chief Marketing Officer at G2, where she’s leading the charge on integrating AI into marketing, rethinking team structures, and modernizing how B2B bra…
Marketing in the Age of AI: CMOs Separating the Hype from What’s Real
#288 AI in Marketing | In this episode, Dave is joined by three B2B marketing leaders: Sara Ajemian, Head of Brand & Communications at SOCi, Jennifer Delevante-Moulen, CMO at Knak, and Tara Robertson…
Beyond Clicks: Building B2B Brands with Offline Ads with Amrita Gurney
#287 Brand Marketing | In this episode, Matt is joined by Amrita Gurney, a veteran B2B marketing leader who has scaled some of Canada’s fastest-growing startups and now works as a fractional CMO. At…
How to Be Great at Marketing Without Being a Subject Matter Expert with Kevin White, Head of Marketing at Common Room
#286 Growth | In this episode, Dave is joined by Kevin White, Head of Marketing at Common Room, a leading customer intelligence platform for go-to-market teams. Kevin shares insights from his experie…
How To Turn Your Company Story Into Actionable Marketing Ideas with Pranav Piyush
#285 Creative Strategy | In this episode, Dave is joined by Pranav Piyush, Founder & CEO of Paramark, a measurement platform helping B2B and B2C companies run smarter marketing experiments. Pranav is…
How to Use Cognitive Behavioral Branding to Create New Categories with Ari Yablok, Head of Brand at Island
#284 Brand | Dave sits down with Ari Yablok, Head of Brand at Island, to share his approach to creating a brand in the cybersecurity space. Ari shares his journey from agency life to leading the bran…
Research-First CRO: How Data Leads to Better Marketing Decisions with Haley Carpenter
#281 CRO | Matt is joined by Haley Carpenter, founder of Chirpy, a conversion rate optimization agency. Haley has nearly a decade of CRO experience across agency, SaaS, and eCommerce, and she’s known…
The Unfiltered Truth About Video Marketing and AI with Holly Xiao and Dave Gerhardt
#279 Content Strategy | In this episode, Dave joins Holly Xiao from HeyGen for an unfiltered conversation about where AI and video marketing are headed. Holly leads B2B marketing at HeyGen, an AI-pow…